Ideas are everywhere, but how do I find them?
It’s been often said that the best ideas come from within an organization, as the people closest to the action are best positioned to see untapped value. However, in practice some businesses seek new ideas, whether they be process changes or the next product line, from the outside – from hired consultants or strategic management firms.
For those that do seek this out from within, often the problem is actually tapping into this potential wealth of ideas. If there was only a tool that allowed all members of an organization or community to submit, discuss, refine and vote on ideas? The net effect of all of this activity would be a well-vetted list of ideas, those that by the nature of being exposed and vetted have the support of the group.
Kindling, a new product by Arc90, is just such a tool. The product has been within our company for over a year, as well as by a handful of organizations during our private beta, and is available today, as we widen our scope to a public beta. More on that below, but first, since when is Arc90 a product company? As cryptic as our web presence might be, it is pretty clear that Arc is a services company, so how did we get here?